Real fit simulation, built on real garment science. FitMap™ lets shoppers see  how a garment will actually fall and feel on their body....

Fit isn’t about size—it’s about shape. For decades, apparel sizing has been built on an oversimplified premise: that bodies can be...

We’ve all done it: added three sizes of the same item to our cart, just to return two later. That behavior has a name— bracketing —and...

In fashion e-commerce, we often talk about ROI in terms of conversions, return rates, and click-to-cart ratios. But there’s one factor...

Our body measurement tools are built to capture those measurements with both accuracy and ease. Using just two photos, our technology...

We get it—when you're a brand with a strong identity, every pixel counts. That's why our virtual try-on and sizing tools aren't just...

In fashion, returns aren't just a logistics problem—they're an environmental one. Every returned item represents more than just lost...

Exploring the limits—and opportunities—of fashion recommender systems. In the last year, AI-powered stylists have started popping up...

For decades, online shoppers have been asked to do something strange: Buy clothing using a static size chart —a generic grid created...

Redefining digital body capture—no tape measure, no app, no friction. For decades, brands have relied on outdated sizing methods: vague...

Behind every virtual try-on is a wealth of insight. With our custom data dashboard, we help brands understand how their products are...

Even with measurements, the question remains: How will this actually feel on me? That's where our patented FitMap™ technology changes...

As digital fashion tools become more advanced, the demand for hyper-realistic virtual avatars continues to grow. While realistic avatars...

As increased personalization emerges across industries, one concept gaining momentum when it comes to consumer-centered design is the  ...

AI-Powered Design Tools: From Mood Boards to Final Garments AI is furthering its role in the fashion industry throughout the design...

Like so many fashion lovers, we’ve been daydreaming about Cher’s closet in Clueless since 1995. That iconic scene where she browses her...

Emerging at the intersection of fashion and technology are creative new ways for customers to engage with clothes. From virtual styling...

Fashion innovation is taking on sustainability, with a focus on the circular economy. This approach emphasizes reducing waste and...

The retail industry is facing a returns crisis. In 2024, clothing emerged as the most returned category of online purchases.

AI anxiety is on the rise. In a recent study conducted by the mindfulness app Calm, nearly one-third of adults (29%) are anxious about...