Real fit simulation, built on real garment science. FitMap™ lets shoppers see  how a garment will actually fall and feel on their body....

Fit isn’t about size—it’s about shape. For decades, apparel sizing has been built on an oversimplified premise: that bodies can be...

We’ve all done it: added three sizes of the same item to our cart, just to return two later. That behavior has a name— bracketing —and...

In fashion e-commerce, we often talk about ROI in terms of conversions, return rates, and click-to-cart ratios. But there’s one factor...

Our body measurement tools are built to capture those measurements with both accuracy and ease. Using just two photos, our technology...

We get it—when you're a brand with a strong identity, every pixel counts. That's why our virtual try-on and sizing tools aren't just...

In fashion, returns aren't just a logistics problem—they're an environmental one. Every returned item represents more than just lost...

Exploring the limits—and opportunities—of fashion recommender systems. In the last year, AI-powered stylists have started popping up...

For decades, online shoppers have been asked to do something strange: Buy clothing using a static size chart —a generic grid created...