Who We Are | Couture Technologies

Revolutionizing Apparel Shopping with Customized AI-Powered Solutions

Apparel brands lose millions each year due to bracketing and customer hesitation about sizing and fit. Couture Technologies seamlessly integrates AI-powered virtual fitting, styling, and sizing solutions to reduce returns, increase sales, and elevate the shopping experience—without disrupting your brand.

In partnership with

Enhance Customer Experience with AI Powered Solutions

Virtual Fitting & Try-On

Empower customers to see how garments will look and fit on their bodies with AI-rendered digital avatars and FitMap —reducing returns and increasing cart conversions.

Interactive Digital Lookbooks

Inspire customers with AI-powered styling tools that showcase garments in stunning 3D detail, allowing them to mix and match outfits across multiple body profiles.

Body Measurement Tools

Enable customers to capture hyper-accurate body measurements through a seamless digital process—powering size recommendations and personalized shopping experiences.

Why Brands Trust Couture Technologies

AI-Powered Fit & Styling — Virtual try-on, precise size recommendations, and interactive styling tools to increase conversions.

Seamless Brand Integration — White label solutions that align perfectly with your brand's identity and shopping experiences.

Data-Driven Insights — Advanced analytics to help brands refine sizing, optimize inventory, and enhance customer satisfaction.

Proven Results — Our technology has helped top apparel brands reduce returns by 50-80% and drive higher purchase confidence.

Effortless Integration—From Product Data to AI-Driven Experiences

Choose Your Solution

Process Garments

Integrate & Go Live

Select the AI-powered tools that fit your needs with virtual try-on, interactive styling, or precision sizing

We transform your apparel data (tech packs, fit charts, 3D models, or physical garments) into digital assets

Our tech team ensures seamless integration with Shopify, Salesforce, custom e-commerce platforms or API's, getting your brand live in 30 days or less

Meet our CEO and Co-Founder

Deanna Meador launched Couture Technologies in 2019 to revolutionize the apparel industry with virtual fitting solutions that reduce returns and transform the uniform fitting experience. Under her leadership, Couture has earned NSF funding, been featured in 90+ publications in the past year, and was named one of the Top 9 tech startups globally during the "Olympics of Tech."

A serial entrepreneur with a track record of scaling and selling impactful ventures, Deanna made headlines on International Women’s Day 2023 by becoming the first woman to raise $1.5M in just 8 hours—purposefully challenging the status quo in venture funding for women.

With a deep background in education tech and innovation, her solutions have been adopted worldwide—from the U.S. to South Africa, Portugal, Australia, and Sweden. She’s also a national instructor for the NSF I-Corps program, mentoring entrepreneurs committed to creating meaningful change.

Driven by purpose, fueled by innovation—Deanna leads with a bold vision for what’s next in fashion tech.

Meet the Team Behind the Innovation

Our globally diverse team is dedicated to developing the most accurate and efficient Virtual Fitting technology for DTC brands and workwear companies. As a female/minority-owned company, we embrace innovation, inclusivity, and forward-thinking solutions to help apparel brands thrive in the digital era—innovating from Nashville, TN, and Montevideo, Uruguay.