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From Pixels to Precision: How Our Body Measurement Tool Works With Just Two Photos

  • Writer: Maeve Sullivan
    Maeve Sullivan
  • Jul 9
  • 1 min read

Redefining digital body capture—no tape measure, no app, no friction.


For decades, brands have relied on outdated sizing methods: vague size charts, self-measured inputs, or generic fit models. At Couture Technologies, we’re bringing body data into the 21st century.


Our AI-powered body measurement tool captures accurate full-body dimensions from just two photos taken on any mobile device—no special equipment or app download required. All customers need is a solid-colored background and form-fitting clothing.


How It Works


  1. Guided UX Flow – Shoppers are walked through a simple, mobile-friendly photo capture process.


  2. Pose Estimation & Segmentation – Our technology identifies key landmarks on the body and isolates it from the background.


  3. 3D Reconstruction – Using proprietary computer vision and machine learning models, the system generates a high-fidelity 3D body model that’s highly accurate.


  4. Measurement Extraction – From this model, we extract a comprehensive set of measurements (chest, waist, hip, inseam, rise, and many more) to generate a complete digital fit profile.


The result: a frictionless, fast, and private body capture solution that feeds directly into our virtual try-on experience and sizing recommendations.


Why It Matters

  • Shoppers get a hyper-personalized fit preview, increasing purchase confidence

  • Brands collect valuable sizing data to inform product development

  • Retailers reduce size guesswork and cut down on return rates


Experience frictionless fit technology. 


 
 
 

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